Who we are

Technology that powers real, permission-based connections

At Pareto Publishing, we use technology to build genuine relationships between brands and people. Our MEGAML® segmentation and proprietary tracking tools help you reach the right subscribers at the right moment, while our focus on data integrity protects brand trust and loyalty. We never share or sell audience data without explicit permission—we’re dedicated to delivering a superior Subscriber eXperience (SX) every time.

Our story

From early innovation to today’s MEGAML® platform

We launched the first version of our technology in 2013 to rethink how brands and audiences connect. By combining machine learning with proprietary tracking, we helped our audiences grow faster and smarter than traditional methods. After years of refining this platform with a select group of partners, we’re now making it available more broadly—bringing a new era of data-driven, precise email marketing that leaves nothing to chance.

Why Choose Us, Why Now

Cutting-Edge Technology at Your Service

Our MEGAML segmentation and proprietary tracking systems allow us to target high-value, affluent audiences with precision. With every campaign, our data-driven approach ensures high engagement and tangible growth.   Scale Meets Sophistication – Unmatched Analytics and Optimization Our technology doesn’t just power campaigns—it learns from them. With continuous optimization, your campaigns get smarter, more targeted, and more effective over time.

Ready to see what smarter email can do for your brand?

Whether you’re an established financial institution or an emerging high-value brand, Pareto gives you the audience, technology, and insight to turn email into a true growth engine—without compromising privacy or subscriber experience.