Whitelist Us

Thank you for subscribing to a Pareto Publishing Ltd publication.

Many e-mail and Internet companies are now using programs to block unwanted e-mail, often called spam. Sometimes, however, these programs block e-mails you want to get, but there’s something you can do to keep your subscription’s content from falling into the false positive trap. You can fight the blacklists with a “whitelist”.

A whitelist is a list of email from addresses will be accepted, approved or recognized. In short, they will always show up in your inbox, not your junk or spam folders.

To Ensure You Are Receiving the Full Benefits of Your Pareto Publishing Subscription be sure to add the corresponding Paretopub email addresses to your email whitelist.

[email protected]

Sometimes your email client might need to know the Domain that the address listed above is sending from: If they need to know the domain we’re mailing from, tell them:

Paretopub.com

Why is this important?

Unsolicited, unwanted advertising e-mails, commonly known as “spam”, has become a big problem. It’s reached such proportions that most e-mail services and Internet Service Providers (ISPs) have put blocking or filtering system in place or begun relying on blacklists to distinguish between legitimate emails from potential spam.

We at Pareto Publishing applaud their intention to protect you from spam, but everyone agrees that the current systems for stopping spam are far from a perfect solution. They often block legitimate e-mails that you’ve requested, but that fits somebody’s idea of what spam looks like. The more responsible anti-spam activists are working hard to cut down on these “false positives”, but in the meantime, you might unexpectedly find you’re not getting your subscription’s content…

As it happens, there’s something you can do to keep your subscription’s content from falling into the false positive trap. You can fight the blacklists with a “whitelist”.

Whitelist us now, before your delivery is interrupted.

Of course, every e-mail system is different. Below are instructions for some of the more popular ones. If yours isn’t here, please contact your ISP’s customer service folks for their instructions. (Forward the answer to us, and we might add it!) If you’re using some sort of spam filtering or blocking software yourself (in addition to what your ISP provides), we’ve also listed instructions on how to exempt your subscription from some of the more popular of those programs.

To ensure the best chance of receiving our content, we recommend using one of these three email providers: Yahoo, Gmail or Outlook/Microsoft. These have the fewest deliverability problems when it comes to receiving your Pareto Publishing content.

To find instructions for your e-mail provider or software, scroll down.

One thing you can do no matter what e-mail system you’re using is to add the address in the “From” line of your most recent subscription email to your address book.

If you’re using Mailblocks to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your “Accept Mail From” list of addresses. 

Here’s how:

  • In Mailblocks, click the Addresses tab.
  • Select New.
  • Enter the address in the “From” line of your most recent Pareto Publishing newsletter.
  • In the Receiving Options, select Accept Mail From This Address.
  • In the Other Options, make sure Display in People Picker is not selected.
  • Click Submit.
  • Click OK.

Thank you for white-listing Pareto Publishing.

If you’re using MailShield to filter your incoming e-mail, you can exempt your Conversion Magnates from the filtering process by adding our “From” address to your list of Friends. 

Here’s how:

  • On the MailShield toolbar, click Friends.
  • Click Add.
  • Enter the address in the “From” line of your most recent Conversion Magnates and click the OK button.

Thank you for white-listing Pareto Publishing.

If you’re using MailWasher to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your list of Friends.

Here’s how:

  • In MailWasher, select Tools.
  • Select Blacklist & Friends.
  • On the right-hand side is the “Friends” list. Click the Friends Add button.
  • Select Plain email address.
  • Enter the address in the “From” line of your most recent Conversion Magnates, then click OK.
  • Click OK again.

Thank you for white-listing Pareto Publishing.

If you’re using CleanMyMailbox to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your Whitelist.

Here’s how:

  • Click the Whitelist button.
  • Add the address in the “From” line of your most recent Conversion Magnates to the list.
  • Click the Submit List button.

Thank you for white-listing Pareto Publishing.

If you’re using Oddpost to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by marking it as “Not Spam”–but only if it has been incorrectly identified as spam in the first place.

Here’s what to do:

  • Find any Conversion Magnates e-mail that’s in your Probably Spam folder.
  • Click on that e-mail to select it.
  • Click the Move to Inbox and Mark as Not Spam button.

Thank you for white-listing Pareto Publishing.

If you’re using Spam Inspector to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your list of Friends. 

Here’s how:

  • Open Outlook.
  • On the Spam Inspector menu or toolbar, find and select Manage Friends List.
  • In the Add a New Friend area, select E-mail.
  • Enter the address in the “From” line of your most recent Conversion Magnates.
  • Click the >> (add) button.
  • Click Close

Thank you for white-listing Pareto Publishing.

If you’re using Spam Sleuth to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your list of Friends. 

Here’s how:

  • Open Spam Sleuth.
  • From the File menu, select Configure
  • In the Friends category, make sure Active is selected.
  • In the space provided for the list, make a new (blank) line and on it enter the address in the “From” line of your most recent Conversion Magnates
  • Click OK

Thank you for white-listing Pareto Publishing.

If you’re using Spam Butcher to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your Know Senders list. 

Here’s how:

  • Open Spam Butcher and click the Configure button.
  • Select the Known Senders tab.
  • Under Known Good Senders and Recipients, click Add.
  • Enter the address in the “From” line of your most recent Pareto Publishing and click OK.
  • Click OK.

Thank you for white-listing Pareto Publishing.

If you’re using Spameater to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your list of Approved Senders. 

Here’s how:

  • On the Spameater sidebar, click Filters
  • Select the Approved Senders tab.
  • Click Add Filter
  • In the Address space, enter the address in the “From” line of your most recent Pareto Publishing email.
  • For Address Type, select Full Email Address.
  • Click OK.

Thank you for white-listing Pareto Publishing.

If you’re using Cloudmark’s SpamNet to filter your incoming e-mail, you can exempt your Pareto Publishing from the filtering process by adding our “From” address to your Whitelist.

Here’s how:

  • Open your Outlook Inbox.
  • On the Cloudmark SpamNet toolbar, click Options.
  • Click Advanced.
  • Select the Whitelist tab.
  • Click the Add button.
  • Enter the address in the “From” line of your most recent Pareto Publishing and click the OK button.
  • Click OK again, then Yes, then OK one last time.

Thank you for white-listing Pareto Publishing

If you’re using SpamPal to filter your incoming e-mail, you can exempt your Pareto Publishing from the filtering process by adding our “From” address to your Whitelist. 

Here’s how:

  • When SpamPal is running, find the SpamPal icon in your Windows system tray and right-click on it.
  • Select Add to Whitelist
  • Enter the address in the “From” line of your most recent Pareto Publishing newsletter
  • Click Add

Thank you for white-listing us.

To ensure that you continue to get your emails from Pareto Publishing, please add our email address to your AOL Address Book. AOL has made it easier than ever to do this… 

Here’s how in three easy steps:

1. Login to AOL Web Mail and on the right side look for, and click on, the Contacts Icon.

2. Click the green plus sign which says ‘Add Contact.’

3. Enter [email protected] into the email field. Then click, Add Contact. You do not need to change the first name, last name, or phone fields.

4. You’re all done!

You will now receive your Pareto Publishing issues with no disruption. Thank you for whitelisting us.

To ensure that your Pareto Publishing newsletter is delivered to your Yahoo Inbox (not the Bulk Mail folder), you can instruct Yahoo to filter it to your Inbox. Yahoo! has made it easier than ever to do this…

1. At the top of the email, next to our “From” Address, click on the image on the right that says Add to Contacts.

2. You will be taken to the Address Book page.

3. Simply click on the button at the bottom that says, Save.

You’re all done!

You will now receive your Pareto Publishing issues with no disruption. 

Thank you for whitelisting us.

To ensure that you continue to get your emails from Pareto Publishing, please add our email address to your Hotmail Address Book. Hotmail has made it easier than ever to do this…

Here’s how in four easy steps:

1. In the upper right-hand corner of your mail window click on Options. In the drop-down select More Options.

2. Click on Safe and Blocked Senders.

3. Click on Safe Senders.

You’re all done!

You will now receive your Pareto Publishing issues with no disruption. 

Thank you for whitelisting us.

To ensure that you continue to get your emails from Pareto Publishing, please add our email address to your Gmail Address Book. Gmail has made it easier than ever to do this…

Here’s how in three easy steps:

1. Login to Gmail and to the Right of the Search Box at the top Click on Create a Filter.

2. In the From Field type, [email protected] and then click ‘Next Step.’ It looks like this:

3. Click, Never send it to Spam and then click Create Filter. It looks like this:

You’re all done!

You will now receive your Pareto Publishing issues with no disruption. 

Thank you for whitelisting us.

To ensure that you continue to get your emails from Pareto Publishing please add our email address to your Comcast filter. Comcast has made it easier than ever to do this… 

Here’s how in six easy steps:

Once you login into Comcast click on the email icon on the right-hand side:

Then click on Preferences:

Click on Email Filters and Signatures, located on the right side:

Click on Add Filter:

Add a filter name, like Pareto Publishing:

Enter the email address [email protected]:

Click save and you’re all done!

To whitelist email senders and domains in Hotmail Live, Windows Live or MSN, you can do one of two things:

Check The Junk Folder: If an email from “a Sender you want to whitelist is in this folder, click Show content to view the body of the email. Click Mark as safe. The Sender will now be added to your list of Safe senders.

Manually Add to Safe List: Click Options in the upper right corner of your Hotmail screen. In the body of the page under Junk e-mail click the link Safe and blocked senders. Click the link Safe senders. Enter the email address you want to whitelist. Click Add to list.

If you’re using Earthlink, you can make sure your Pareto Publishing newsletter is delivered to your Inbox by adding our sending address to your Address Book. 

Here’s how:

  • Open your latest Pareto Publishing e-mail.
  • Copy the address in the “From” line.
  • Click on Address Book (it’s over on the left, below your Folders).
  • When your Address Book opens, click the Add button.
  • On the Add Contact screen, find the Internet Information box.
  • Enter the address you copied from the “From” line into the top Email box.
  • Click Save.

Thank you for white-listing Pareto Publishing.

If you’re using Verizon for e-mail, you can ensure that your Pareto Publishing newsletter is delivered to your Inbox by adding our “From” address to your Safe List. 

Here’s how:

  • Go to your Verizon Inbox.
  • Click Options.
  • Select the Block Senders tab (near the top of the screen).
  • On the Block Senders screen, you’ll see both a “Block Sender List” and a “Safe List”. In the space where it says, “Enter the e-mail address or sub domain to always accept even if the domain is blocked”, enter the address in the “From” line of your most recent Pareto Publishing.

Thank you for white-listing Pareto Publishing.

If you’re using SpamCop to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your Whitelist.

Here’s how:

  • Open your browser and go to this page: http://webmail.spamcop.net/
  • Log into your SpamCop account.
  • Click on the Options icon in the toolbar.
  • Under Mail Management (in the middle), click SpamCop Tools.
  • Select Manage your personal whitelist.
  • Near the bottom, where it reads “Click here to add to your whitelist”, click on Click here.
  • Enter the address in the “From” line of your most recent Pareto Publishing in the first empty slot.
  • Click Submit.

Thank you for white-listing Pareto Publishing.

If you’re using Spam Assassin to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to the Whitelist in your User Preferences. 

Here’s how:

  • Search your hard drive for the SpamAssassin folder, then open it.
  • In that folder should be a file named user_prefs. Open it with a text editor (Notepad, for example). If there is no such file, you can create it. The detailed instructions are at http://spamassassin.taint.org/doc/Mail_SpamAssassin_Conf.html.
  • Make a new(blank) line in the file. On that line, enter whitelist_from, followed by the address in the “From” line of your most recent Pareto Publishing.
  • Save the file and close it.

Thank you for white-listing Pareto Publishing.

If you’re using McAfee’s Spamkiller to filter your incoming e-mail, you can exempt your Pareto Publishing newsletter from the filtering process by adding our “From” address to your list of Friends. 

Here’s how:

  • On the Spamkiller sidebar, click Friends.
  • Click Add.
  • Enter the address in the “From” line of your most recent Pareto Publishing and click the OK button.

Thank you for white-listing Pareto Publishing.